Navigating Online Reviews
Date and time
Location
Yahara Bay Distillers Inc
6250 Nesbitt Road #200 Madison, WI 53719Description
Online registration for this event is closed. Please join us at the event - registration will be available on-site.
“The customer is always right.” Have you heard that one before? In today’s digital world, it’s not so much about right or wrong, but about the consumer’s voice speaking louder than your brand. If you’re not paying attention to what people are saying about your company online, then you’re already behind.
Join us for a keynote with Spencer Ploessl to explore the ins and outs of the vast world of online reviews. Discover everything from the importance of your digital presence to developing a plan for your online reputation management.
We’ll pick apart the best (and worst) ways to respond to your digital audience, shed light on platforms like Trip Advisor, Yelp, Google and Facebook, and discuss where you should focus your time and energy.
Consumers read online reviews, there’s no getting around it. Join us as we Navigate Online Reviews.
ABOUT OUR SPEAKER
Spencer Ploessl, Brand Manager
Erbert & Gerbert's Sandwich Shop
Spencer Ploessl is a Brand Manager for Erbert & Gerbert’s Sandwich Shops, based out of Minneapolis. He also moonlights as a Marketing & Creative Consultant for small and midsized businesses that have a growth-driven mindset.
With over 15 years of creative design and marketing expertise, Spencer has a clarity and passion for great design, a commitment to creating quality work, and the strength to build a network of like-minded individuals who want to change the world.
Spencer is all about connecting companies with their customers by answering questions, solving problems, and delivering value to reach goals and grow business.
If he’s not smiling behind is MacBook, he’s got a paddle in his hands traversing the wild waters of Northern Minnesota & Wisconsin in search of the unexplored.
Organized by
At Destination Madison we are people with a passion. A passion for this amazing community. A community we call home. A city of inquisitive minds, inclusive spirits with an independent vibe. We share Madison’s story far and wide. And we welcome others to experience our energy. In short, we inspire a love for Madison.
We showcase Madison as a premier destination for meetings, event and work, and bring thousands of visitors to the area each year. We are typically competing against — and beating out — much larger cities for events and the visitors they bring with them.
Destination Madison is an important and active voice in the biggest discussions facing our community, advocating for projects, infrastructure improvements and policies that make Madison a better place to work, live and visit.